Area23

Fosty

“How do you share the story of a complex scientific breakthrough in relatable terms? Agency AREA 23 and LOBO joined forces to offer animation as a salve for a sensitive subject, conveying complicated subjects with empathy, respect, and just the right amount of humor.
 

The agency concepted the initial narrative, represented by three captivating worlds and two points of view uniting to complete their unique puzzle. LOBO developed a script and utilized art direction to emphasize the contrasting spaces further, lending each its own mood and storytelling devices: from the action thriller to the comedic, with simple shapes, colorful scapes and shadowy scenes. Lush, painterly 2D animation communicates the human emotion of an otherwise clinical endeavor, abstracting the ups and downs of good and bad news to portray disappointment, hope and, ultimately, perseverance.”

Stills & Concept Art

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Credits

Agency
Area23
Director
Guilherme Marcondes
Executive Producer
Luis Ribeiro
Head of production
Clara Morelli
Client Management
Su Constantine
Art Director
Felipe Jornada
Post Production Coordinator
Rosangela Gomes
Post Production Assistant Coordinator
Tainá Soares
Post Production Producers
Cristiane Santos, Larissa Zazula
Storyboard/Animatic
Antony Soares Neto
Illustration
Felipe Jornada, Pedro Arthur, Jones Leal, Wilson Panassi
Animation Director
Diogo Kallil
Lead 2D animation
Anderson Omori
2D Animation/Clean up
Anderson Omori, Breno Licursi, Bruno Henrique da Costa, Bruno Tedesco, Cesar Maciel, Francisco Sanches, Gabrielle Paparelli, Michel Venus, Patrícia Sonoda, Rafael Fernandes
3D Generalist
Alexandre Eschenbach
3D Modeler
Rodrigo Reis
Composition
Estevão Santos, Felipe Silva, Gabriel Muniz, Carneiro Julio, Cesar Saez Moreno