What could be more surprising and thrilling than making contact with extra-terrestrials? Driving a New Ford Fiesta, according to the new campaign by JWT. The film shows a group of friends and UFO enthusiasts plowing through a cornfield with their New Fiestas, flattening the crop to create a huge pattern intended as a landing strip for the alien spaceship they wish so much to see. When that moment comes, however, they’ve become so enthralled by the joy of driving the model that they barely notice the flying saucer and its bewildered crew.
