Yellow Shoes

Disney “Plaza de la Familia”

Disney’s California Adventure park celebrates the return of one of its most fun and colorful seasonal attractions, Plaza de la Familia.

Based on the Pixar film “Coco” and the spirit of Día de los Muertos, Plaza de la Familia pays tribute to the everlasting bonds of family with picturesque arts and crafts activities, delicious Mexican cuisine and joyful live entertainment.

To advertise this event, Lobo created a 30-second animated film that shows a young girl celebrating the memory of her grandfather, by offering him a sugar skull cookie at an ofrenda altar during a Day of the Dead celebration. Grandpa’s old skeleton lights up and rushes to meet his family, while the girl enjoys the lights, music and dance of the feast – even running across “Coco” hero Miguel, who plays his guitar for her.

Grandfather finally reaches the family and accepts the girl’s cookie offering, and they all enjoy a warm, meaningful moment of remembrance. The camera pulls back and reveals that the whole action took place on the branches of the Tree of Life, the design of which was based on the actual sculpture that can be seen in the park.

The art direction of the film recalls the original Pixar film style, but with an increased handicraft feel: the settings and characters have a wood and clay sculpture finish, creating an all-around playful, whimsical mood.

Stills & Concept Art

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Credits

Director
Guilherme Marcondes
Head of Production
Clara Morelli
Art Director
Felipe Jornada
Producer
Gustavo Banevicius
Client Management
Aron Matchulat Aguiar, Su Constantine
Storyboard
Fernnado Heynan
Concept Art
Felipe Jornada, Fernando Heynan, Sergio Faria, Pedro Jones
Animatic
Eduardo Henrique Lopes, Herbert Gondo
CG Coordinator
Marcos Samia
Modeling and Animation Coordinator
Cintia Miura
3D Modeling
Eiti Sato, Fabio Shigemura, Felipe Bassi, Lucas Lira, Marcel Fukuwara, Milton Dias, Ozani Ferreira, Raphael Perroni, Rodrigo Paulicchi, Rodrigo Reis, Tiago Mesquita
Look Dev
Bruno Macedo, Eiti Sato, Lucas Lira, Marcel Fukuwara, Milton Dias, Patricia Lobo, Rafael Segnini, Rodrigo Paulicchi, Rodrigo Sória, Tiago Mesquita
Rigging Coordinator
Leo Cadaval
3D Rigging
Felipe Gimenes, Flavio Castello, Henrique Ribeiro, Leo Cadaval
Lead Animation
Jerome Saravá
3D Animation
Camila Silva, Daniel Bahia, Éder Cardoso, Jerome Saravá, Jorge Zagatto, Marcio Nicolosi, Raphael Vinicius, Renato Sena, Ronaldo Brito, Stephanie Kajimoto, Vitor Poli, Zé Alexandre
3D Simulation
Luis Duarte, Marcel Fukuwara, Milton Dias, Rodrigo Paulicchi, Xan Yamamoto
Render
Bruno Macedo, Igor Calaiacovo, Patricia Lobo, Rodrigo Sória
Matte Painting
Felipe Jornada, Fernando Heynan, Montalvo Machado, Sergio Faria
Animação 2D
Henrique Lobato
Composition
Diogo Girondi, Jose Eduardo Ambrósio
Colorista
Leticia Blanco
Post Production
Rosangela Gomes, Tainá Soares
R&D
Filipe Lopes
Yellow Shoes Sr. Art Director
Neph Trejo
Yellow Shoes Group Creative Director
Colin Kim, Karan Dang
Yellow Shoes Sr. Copywriter
Josh Hepburn
Yellow Shoes VP Global Creative
Jean Batthany
Yellow Shoes Sr Content Producer
Marisol McIlvan
Yellow Shoes Integrated Production Director
Angela Barber
Yellow Shoes Content Producer
Natale Olsen
Pixar Executive Producer
Pixar Creative Director
Roger Gould
Pixar Associate Creative Director
Steve Mason
Pixar Manager
Heidi Holman