CP+B Brazil

BRAVECTO “Day Off”

If your dog or cat wants to play outside but you won’t let them because they might get ticks and fleas, they’re not alone: this film shows two furry buddies living across the street from each other, but completely isolated. That is, until their owners discover Bravecto, the flea and tick medication that offers 12-week protection against those pesky parasites.

Created by CP+B Brazil and Lobo, the film shows in a playfully didactic manner the two simple ways Bravecto can be administered to your pet: as a chewable tablet or as a topical solution with an easy applicator.

Produced entirely in 3D animation, the ad displays a rich, eye-catching attention to detail, from cobbled streets to mosaic tile façades to the naturalistic sunlight that floods the narrative with a warm, fuzzy glow.

Stills & Concept Art

image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description image description

Credits

Agency
CP+B BRASIL
Director
Gabriel Nóbrega
Executive Producers
Alberto Lopes, Sérgio Salles
Account Manager
Thaís Lopes, Márcia Guimarães
Producer
Eduardo Silva, Ricardo Vaz
Concept Art Direction
Fernando Peque
Concept
Marcos Felix (Bogus)
CG Supervisor/Layout Artist
Olavo Chagas (Lalas)
Modelagem/Look Dev
Frederyco Martins, Milton Dias, Rodrigo Reis
Concept/2D
Wilson Panassi, Pedro Minho
Look Dev/Lighting
Alexandre Agostini
Modelagem/Grooming
Guto Sposito
Color Script
Tiago Hoisel
Lead Modelling/Look Dev
Rodrigo Paulicchi
Modelagem
Tiago Mesquita, Gustavo Profeta, Ozani Ferreira, Adriana Bosco, Thiago Batista
Lighting
Rafael Migliorini, Rafael Tomazzi, Bruno Macedo
Grooming/Look Dev/Lighting
Camilo Franco
Look Dev
Marcelo Souza, Renato Braz, Felipe Ferreira, Paula Moraes, Marinho Silv
Cloth/Grooming Simulation
Edd Souza
Technical Artist/Grooming TD
Filipe Lopes
Comp Lead
Diogo Girondi
Comp
José Eduardo Ambrosio
After Effects
Felipe Frazão
Color
Leticia Blanco
R&D
Carlos Sanches, Ezequiel Guimarães, Felipe Lira
Lead Animation
Marcio Nicolosi
Animation
Jonathan Edwards, Vitor Poli,Daniel Bahia, Stephanie Kajimoto, Éder Cardoso, Michael Maron
Rigging Lead
Léo Cadaval
Rigging
Flávio Castello, Lucas Magalhães, Henrique Ribeiro, Felipe Gimenes
Music & Sound Design
Quiet City Music + Sound